Farmers Market Wants to Know its Customers

The Clayton Farmers Market, which brings about 250 people to Town Square each Saturday for farm-fresh food and crafts, wants to know more about its customers and intends to start asking.

The information could be a great help with marketing, said Market Board Chair Deborah Hooker.

"The Board's current big Project is to find out where, generally, our customers are coming from, how they found out about the market, what they think of the market, what they'd like to see at the market in terms of products and events, and so on," Hooker said. "We are drafting and refining a survey now, which we hope to begin conducting on-site, on the Square, beginning this Saturday or next, to find out those things." (full article)